About Us


Every business has a unique story. The advantage goes to the businesses and brands who tell their story from a postion of innovation and thought leadership. Self-publishing on a blog or with a press release is only one side of the coin. To unleash the full power of social proof there needs to to be independent third party verification and citation that your story is relevant and meaningful. A citation in the mainstream media and publishing world is still the gold standard. Why? Because like any art form and any profession people aspire to be the best.


In the constant evolution of the media landscape there has always been a need for true and accurate information. In this era of "fake" news, trolls and bots it is even more critical to get the real story out about a business, its management and good and services. Blogs and social media only go so far. There is still and always will be a community of professional writers, and publishers who will shape the social , political and economic future of world events and commerce.


Our mission is to add long-term value to your business through use of specific marketing strategies tailored for your business. You will learn immediately how to use tools such as press releases and op-eds to increase the visibility of your business.


Donald Tremblay

Senior Press Relations Consultant

Media and PR professional with 20 years of experience. Donald has worked on a diverse portfolio of clients and directed marketing and public relations campaigns, including supervising outside agencies. His specialties include : essay writing, promotional writing (press releases and corporate newsletters), Op-Eds, commentaries, and ghost-written articles. He has a high success in media placement, and pitching story ideas to media. He's recommended and drafted thought-leadership essays for corporate executives as well as coordinated new product PR campaigns.


Matt Maginley

Senior Marketing Consultant

Media and Marketing professional with 20 years of experience. Matt comes from an agency and media sales background with experience in media planning, research media sales and placement. As a consultant he has worked on marketing and business development with C - Suite executive and business owners to help create the unique sales proposition and develop the audience insights in custom targeting for social media. He's worked tactically within media having created and advised on short form video, podcasts, ads, graphics, newsletters, landing pages, websites and blogs as well as braodly on media objectives and strategy.

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